WHY DON’T I EAT WHAT I PLANNED TO EAT?
Sometimes it feels like a zombie has taken over your body and eaten a bunch of food. I call it —Zombie Eating.
To nix Zombie Eating, you need to know how your brain decides what to eat. There are two types of food decisions your brain makes: supermarket choices and fridge choices.
1. SUPERMARKET CHOICES—the shopping choices that you make for the future—what to put in your supermarket cart for the coming days and weeks. There are lots of influences on these.
2. FRIDGE CHOICES—the food choices that you make while looking in the fridge for your current meal. Usually they’re at the mercy of your subconscious, habit brain that likes pleasure, wants to avoid pain, and likes to be lazy.
Once you understand your brain, you can hack it to eat the good things. To switch from zombie eating, put the Boss Brain back in charge of your meals. To “eat like a boss,” ask yourself one simple question before you eat: